We’re Product People.

Focusing on the Impulse, General Merchandise and As Seen On TV categories, we’re always searching for innovations that can add value to the lives of our consumers. Extensive research and development, combined with tinkering and testing, allow us to develop strong products.

                                                        We strive towards Bringing Brands to Life.


Novel Brands LLC

333B Route 46 West, Ste 140
Fairfield, NJ 07004